These articles delve into best practices and strategies for brokers and brokerages on how to thrive in today’s mortgage market. This can include everything from marketing advice to tips on incorporating the latest technology to ensure mortgage consumers are being well-served.
It's important to find ways to connect with potential clients and build trust. By recording a video that is tailored to an individual prospect, you can set yourself apart from others and create a memorable experience.
Brokers need to be well-informed about market trends, interest rates, policy changes, and economic indicators to be able to provide valuable insights to their clients other than simply product information and interest rate changes.
A full 90% of young people between the ages of 18 and 29 favour text messaging as their primary mode of communication. So, what does this mean for mortgage professionals and how they choose to communicate with their client base?